Dec 3, 2018 | Consulting, Content Strategy
In the first post in this series, we talked about the challenge of assembling your team for a content-first approach. In the second post, we described how your team should work to maximize the efficiency with which it functions. Now it’s time to talk about the results...
May 31, 2017 | Consulting, Content Strategy, UX Strategy
In my last post, I shared Ahava Leibtag’s perspective on a big mistake that many companies make: starting design before content is complete. I’m passionate about this because I’ve seen the inefficiencies, cost overruns, and blah results that can be...
Apr 11, 2017 | Consulting, Entrepreneurship, Travel
This blog has been quiet for the past couple of months. Instead of blogging, I was sorting, purging, documenting, and packing all my earthly possessions. I was also visiting all my friends, crossing a few DC/Maryland/Virginia places off my bucket list, and researching...
Oct 31, 2016 | Consulting, Content Strategy
In Praise of Serendipity After last month’s post on website maintenance, I figured I’d move on to other topics. While driving this weekend, however, I listened to a Freakonomics Radio podcast called “In Praise of Maintenance.” You can...
Sep 30, 2016 | Case Study, Consulting, SEO
INTRODUCTION: The Dangers of the Internet® There’s nothing like the launch of your beautiful new WordPress website. Each time you show it off, you get a rush. As the designer, I get my own version of that high as I release my creation into the world....
Aug 24, 2016 | Consulting, Creativity, Fitness
Yesterday I hit a long-anticipated milestone in my weight training. I squatted 200 pounds on my back. This personal record (PR) came after a week of work successes that shows no signs of slowing down, and I feel GREAT. At last, I broke 200lbs on my back squat....
